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When a content management team is no longer enough to successfully attract and retain customers, what does the future hold for content management? How does context fit into the picture?
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This Forrester Consulting white paper examines the total economic impact and potential ROI that companies may realize by deploying Oracle Universal Content Management, a systematic approach of managing structured and unstructured content.
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Find out how Hasbro moved from a simple toy manufacturer to a "branded play company," by implementing enterprise content management. It helped ensure television ads, packaging and videos were the same internationally. Learn other benefits from ECM by reading this resource now.
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In this in-depth white paper, learn how to choose the best CMS for customer experience management. Understand this entity from the perspective of the marketer and developer.
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This white paper discusses the challenges facing companies when it comes to the analysis of unique data, like emails and chat logs. Access now to see how one system provides valuable insights from non-binary information, a key aspect of a successful future.
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Enterprise Content Management (ECM) delivers solid business benefits to IT leaders as the market shows continued growth. The 23 vendors in this document are addressing increased demands for better mobile and cloud capabilities, as well as more rigorous expectations for vertically specific needs.
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When it comes to web experiences, customers have high expectations. Consult this resource to learn how you can provide innovative, high-value user experience solutions to satisfy your customers. It explains how to deliver resources that draw from user experience and knowledge.
WHITE PAPER:
The web content management (WCM) market is experiencing a significant evolution as requirements for those platforms have expanded beyond just managing web content. Today, content and collaboration (C&C) professionals need to remember that the “C” in WCM no longer stands for just "content." This white paper delves into the 7 C's of WCM.