WHITE PAPER:
Read this article for an examination of three considerations for social media: social media driving revenue, customer experience and tracking and using social media measurement tools.
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER:
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
EGUIDE:
Customers' shopping habits were changing long before the coronavirus pandemic accelerated the e-commerce boom. In this 18-page buyer's guide, Computer Weekly looks at the tech innovations retailers are using to adapt and better serve customers.
WHITE PAPER:
While mobile self-scanning technology helps retailers improve the shopping experience, many businesses worry about the impact mobility will have on shrink. In this informative white paper, learn how to combine technical, operational, and psychological deterrents to reap the benefits of mobile shopping while also minimizing shrink concerns.
EZINE:
In this week's Computer Weekly, high street retailers are fighting back against online rivals by using IT to support multi-channel customers – and Tesco's marketing chief explains how it works at the UK's biggest supermarket. Also, we ask how revelations about internet surveillance affect the protection of corporate information. Read the issue now.
CASE STUDY:
BGMX's primary challenge is having the proper bandwidth to adhere to all VLAN specifications in PCI compliance standards. Desko also must meet even tighter SAS-70 regulations, as well as his bank's internal security guidelines.
WHITE PAPER:
Access this white paper to discover answers to all of your tablet-related questions, in specific relation to tablet usage in the retail arena.
WHITE PAPER:
While retailers are heeding the daily drumbeat of pundits on the importance of focusing on the customer experience, a gap remains between what retailers are delivering and what shoppers expect.
