EGUIDE:
As customer expectations increase, so does the need for excellent customer service and customer experience. There are many methods to improve CX - some complex and costly, others relatively simple and inexpensive. But how do you know what's right for you, and where do you start? Here are 10 initiatives you can use to improve customer experience.
EBOOK:
It’s a common industry practice to focus primarily on prospects who match a specific persona or job title—but is that really the best method? According to recent research, the answer is no. Download this resource to learn how you can refocus your efforts and get more leads by homing in on prospects with recent, relevant, pre-purchase activity.
EBOOK:
In this 14-page buyer's guide, Computer Weekly weighs up thecompetition from tech-based challenger banks, the importanceof customer experience and the value of leaving conventionalbanking in the past.
RESEARCH CONTENT:
As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
EZINE:
The burgeoning DevOps culture in Australia has attracted new market players and led major companies to embrace the movement to get development and operations teams working in unison.
EBOOK:
With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
EGUIDE:
From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM.
EGUIDE:
Technological advancements are transforming traditional customer service departments and call centers into multidimensional corporate forces. Learn how AI, chatbots, process automation and predictive analytics is affecting customer service and the future of the enterprise.
EGUIDE:
A web content management (WCM) tool is an excellent way to produce and deliver content, but choosing the right WCM tool for your business can be a challenge. Decide if a WCM platform fits your business needs, and learn about important capabilities and features you should look for to maximize your ROI.
EGUIDE:
When it comes to customer experience, companies either make over-the-top statements or heavily discount products and product quality. But what do customers really want? In this e-guide, learn about the e-commerce key technologies and trends that defined 2016 and are continuing into this year.
